Data Analytics Explained in Plain English and Cartoons (Virtual)

When:  Jan 18, 2022 from 06:30 PM to 08:00 PM (CT)
Associated with  Houston Chapter

Join The Houston Chapter on Tuesday, January 18 at 6:30 pm Central Time for our monthly Chapter meeting.  The topic is "Data Analytics Explained in Plain English and Cartoons" presented by Kristine Brands, Associate Professor of Management, United States Air Force Academy.  

The cost is free for IMA members, students and guests.   


Registration is mandatory to participate. To ensure accurate CPE reporting, please provide your correct IMA member number as listed in your IMA membership profile. Your first and last name should also be as per your IMA profile. If any details are incorrect this could delay your CPE credits being reported to your transcript and error with your certificate of attendance.

Non-IMA members, put "N/A" in Member number field. 

Session Description:

This session examines how accountants can leverage data analytics and business intelligence in their organizations. It cuts through complex technical terms by using plain English and cartoons to explain concepts, processes, and tools. Case studies are discussed that the participants can apply to their organizations.  


  1. Obtain an understanding of Data Analytics and business intelligence.
  2. Explore the impact of Data Analytics on organizations.
  3. Describe how management accountants can leverage Data Analytics in their organizations.
  4. Design a plan to develop Data Analytics skills.


CPE Credits: 1.5
Prerequisites: None
Advanced Preparation: None
Course Level: Basic
Field of Study: Specialized Knowledge
Course Delivery: Group Internet


About the Presenter

Kristine Brands is an Assistant Professor of Management at the United States Air Force Academy in Colorado Springs, CO. She is a member of the Institute of Certified Management Accountants Board of Regents, the Institute of Management Accountants Technology Solutions and Practices Committee, and its Memorial Education Foundation. She is past president of the Colorado Society of CPAs Educational Foundation and is a former member of its Board of Directors. She served as a subject matter expert for the U.S. Technical Advisory Group for AINSI on the PC/295 Audit Data Collection ISO standard project. Her research interests include business analytics, accounting ethics, XBRL, accounting for sustainability, organizational development for accounting course quality, and the integration of technology in accounting courses. She teaches financial and managerial accounting, accounting ethics, AIS, and advanced auditing.


She has authored numerous columns for Strategic Finance and, a dozen peer reviewed articles, and speaks nationally and internationally on accounting, technology, and ethics. She holds a BA in History from the University of Rochester, an MBA in Accounting from Emory University, a Certificate in Applied Science in Software Engineering from Harvard University Extension, and a Doctorate in Management from Colorado Technical University. She is a CMA. 



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